Obsolete or absolute? Registration
Creating Tomorrow: Obsolete or absolute? Episode
10 April 2019, 6:00 pm – 7:00 pm
In the world of the Fourth Industrial Revolution, one principle that is emerging as a fundamental aspect of the change our societies are undergoing, is speed. Another, as disciplines merge, partnerships assert themselves, and interconnectedness dominates, is teamwork. And all of these factors are now generating a penetrating debate in institutes of higher learning. And the question being debated represents a radical reassessment: Is the academic thesis obsolete?
Join our Cloudebate™ on the 10th of April.
Ylva Rodny-Gumede is Professor in the School of Communication at the University of Johannesburg and a Senior Associate Researcher with the Stanhope Centre for International Communications Policy Research at the London School of Economics. She holds a PhD from the School of Oriental and African Studies (SOAS), London University as well as an MA degree in Politics from the University of Witwatersrand in South Africa and an MA in Journalism from Cardiff University in the U.K. Ylva is a former journalist and has also worked in marketing and PR. In addition, she has consulted for several government, private and academic institutions in Europe and Southern Africa on issues concerning media and democracy, including the United Nations Development Programme (UNDP), the Swedish National Agency for Higher Education, and the SADC Parliamentary Forum. Ylva holds a C 3 rating from the South African National Research Foundation (NRF) and is the current President of the South African Communications and Media Association (SACOMM).
Prof Rodny-Gumede has published a number of articles on the effect of the 4th Industrial Revolution on journalism and communication.
Dr Sean McCoy holds a deep-seated passion for the impact and role of branding across the spectrum of economic, social and cultural influence. This has shaped his career over the last 30 years and has a definitive bearing on his role in business and academia today. In practice he has held senior leadership positions in several international marketing services organisations, which facilitated his journey as a founder member of HKLM in 2003. He supplements extensive practice across a wide range of industry sectors with ongoing academic research in the field. As a consummate learner he concluded his doctorate in brand alignment for competitive advantage in 2012 and builds on this area of study through ongoing academic research and supervision at several leading business schools. He has published in international journals and contributed extensively to thought leadership in the field, through active media and conference participation, locally and abroad.
Sean is a committed family man with a number of interests outside of business and an exhausting bucket list of action oriented adventures and travels which includes the more sedate but challenging desire to play the saxophone.